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Journal Articles Jiang, M. and Menguc, B.. Brand as Credible Commitment in Embedded Licensing: A Transaction Cost Perspective, International Marketing Review. Volume 29, Number 2, 2012. Aulakh, P. S., Jiang, M. and Pan, Y.. International technology licensing: Monopoly rents, transaction costs and exclusive rights, Journal of International Business Studies. Volume 41, Number 4, 2010. Jiang, M., Aulakh, P. S. and Pan, Y.. The Nature and Determinants of Exclusivity Rights in International Technology Licensing, Management International Review. Volume 47, Number 6, 2007. Jiang, M. and MacKenzie, H.. Bargaining Power for Local IJV Partners: Local Knowledge and Skills, Journal of Global Business Management. Volume 2, Number 3, December, 2006. Jiang, M., Chu, Rongwei and Pan, Yigang. Anticipated duration of international joint ventures: A transaction cost perspective, Journal of International Marketing. Volume 17, Number 2, Winter, 2011. Jiang, M., Aulakh, P. S. and Pan, Y.. Licensing duration in foreign markets: A real options perspective, Journal of International Business Studies. Volume 40, Number 4, April, 2009. Conference Proceedings and Presentations Aulakh, Preet, Jiang, M. and Li, Sali. Strategic flexibility and exclusive rights in international technology licensing relationships - Academy of Management, Montreal, Canada, August, 2010. Aulakh, Preet, Jiang, M. and Li, Sali. The Effect of Adverse Selection, Opportunism, and Competitor Creation Problems on Licensing Exclusivity - Academy of International Business, Rio De Janerio, Brazil, June, 2010. Aulakh, P. S., Jiang, M. and Li, S.. Uncertainty, strategic flexibility and exclusive rights in international technology licensing relationships - Strategic Management Society, Washington DC, United States of America, October, 2009. Jiang, M. and Branzei, O.. Toehold internationalization: The option growth value of emerging economy’s IJVs - Strategic Management Society, Washington DC, United States of America, October, 2009. Aulakh, P.S. and Jiang, M.. A Resource Dependence Perspective of Knowledge Transfer in International Technology Licensing - Academy of Management, Philadelphia, Pennsylvania, Summer, 2007. Jiang, M. and Branzei, Oana. Distinguishing between Know-How and Know-Why: How Substitutive Effect and Complementary Effect Occur? - Academy of Management, Saint Antonio, Texas, Summer, 2011. Jiang, M., Oh, C.H. and Fang, Y.. How Does Political Risk Affect Chinese Outward Foreign Direct Investment? - Academy of Management, San Antonio, Texas, August, 2011. Jiang, M., Oh, C.H. and Fang, Ying. The Moderating Role of Host Country Political Instability on Chinese Outward Direct Investment - Academy of International Business, Nagoya, Japan, June, 2011. Jiang, M., Aulakh, P. S. and Krishnan, R.. Deliberate learning from partners: Tactics and innovation performance - Academy of International Business, San Diego, California, June, 2009. Krishnan, R., Aulakh, P. S. and Jiang, M.. Relative absorptive capacity and trust in knowledge-seeking alliances - Academy of Management, chicago, Illinois, August, 2009. Jiang, M.. Technology Licensing As a Principal-Agent Relationship: A Comparison between Independent and Combined Licensing - Academy of Management, Anaheim, California, August, 2008. Jiang, M., Aulakh, P. S. and Krishnan, R.. Meet me in the middle: Interactional Absorptive Capacity and its implication on recipients’ innovation performance - Academy of International Business, Milan, Italy, July, 2008. Jiang, M., Aulakh, P. S. and Krishnan, R.. Interactional Absorptive Capacity and Innovation Performance - Academy of Management, Anaheim, California, August, 2008. Jiang, M., Aulakh, P. S. and Pan, Y.. Licensing duration as holding period: A real options perspective on licensing as an entry strategy in foreign markets - Academy of International Business, Indianapolis, Indiana, Summer, 2007. Jiang, M., Aulakh, P. S. and Pan, Y.. International Licensing: An Empirical Examination of Exclusivity Rights in Foreign Markets - Academy of International Business, Beijing, China, June, 2006. Jiang, M., Pan, Y. and Aulakh, P. S.. Long-Term or Short-Term Agreements: The Influence of Transaction Cost Variables – Empirical Evidence from Joint Ventures in China - Academy of International Business, Beijing, China, June, 2006. Jiang, M., Pan, Y. and Aulakh, P. S.. Contractual Duration of JVs: The Influence of Asset Specificity, Uncertainty, and Small Numbers - Academy of Management, Atlanta, Georgia, August, 2006. Jiang, M. and Wolf, B. M.. Adaptation: A Recipient’s Action for Knowledge Transfer Success - Academy of International Business, Beijing, China, June, 2006. Jiang, M. and Wolf, B. M.. Technology Sourcing Firms’ Innovative Capability Increase: The Effect of Entrepreneurial Propensity and Acquisition of Tacit Knowledge - ASAC, Banff, Alberta, June, 2006. Jiang, M.. Knowledge transfer success: the role of recipient adaptation and an empirical test - Academy of International Business, Quebec City, Quebec, June, 2005. Jiang, M.. Anticipated duration of joint ventures - ASAC, Toronto, Ontario, May, 2005. Jiang, M. and Aulakh, P. S.. International Technology Transfer: the Nature and Determinants of Licensing Dispersion - Academy of International Business, Stockholm, Sweden, June, 2004. Theses Jiang, M.. Licensing as a strategy of market entry: empirical analysis of licensing exclusivity and licensing duration - York University. Toronto, Ontario 2007.
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